An exciting expansion to the MR Crankbait series, the Bill Lewis MR-12 Crankbaits were developed by MDJ to trigger bass holding in the deeper mid-ranges. Designed to plunge to 12-feet and beyond with lighter fluorocarbon lines, the MR-12 is a smart solution to the challenge of targeting bass holding on deeper brush, boulders, and other cover.
Bill Lewis MR-12 Blue Chartreuse
An exciting expansion to the MR Crankbait series, the Bill Lewis MR-12 Crankbaits were developed by MDJ to trigger bass holding in the deeper mid-ranges. Designed to plunge to 12-feet and beyond with lighter fluorocarbon lines, the MR-12 is a smart solution to the challenge of targeting bass holding on deeper brush, boulders, and other cover.
Bill Lewis MR-12 Crankbait - Bluegill
Knowing is catching. That's what makes the Bill Lewis Precise Walleye Trolling Crankbait so deadly. It was designed and tested with legendary walleye trolling guru Mark Romanack, to give you a bait that puts the precision-trolling concept to work for you like no other bait can. This bait, known as the PWC, has a steeper dive curve than other banana-style minnowbaits. On 10-lb. mono with 100' of line out, it runs 25' deep; drop it back 200', and it will hit 33'.
Bill Lewis Precise Walleye Crank Barbie
Knowing is catching. That's what makes the Bill Lewis Precise Walleye Trolling Crankbait so deadly. It was designed and tested with legendary walleye trolling guru Mark Romanack, to give you a bait that puts the precision-trolling concept to work for you like no other bait can. This bait, known as the PWC, has a steeper dive curve than other banana-style minnowbaits. On 10-lb. mono with 100' of line out, it runs 25' deep; drop it back 200', and it will hit 33'.
Bill Lewis Precise Walleye Crank Lite | Sunspot | FishUSA
Knowing is catching. That's what makes the Bill Lewis Precise Walleye Trolling Crankbait so deadly. It was designed and tested with legendary walleye trolling guru Mark Romanack, to give you a bait that puts the precision-trolling concept to work for you like no other bait can. This bait, known as the PWC, has a steeper dive curve than other banana-style minnowbaits. On 10-lb. mono with 100' of line out, it runs 25' deep; drop it back 200', and it will hit 33'.
Bill Lewis Precise Walleye Crank Lite | Chrome Blank | FishUSA
Bill Lewis introduced rattling sound into fishing lures over 50 years ago. Many will argue that it is one of the best lures ever made. In fact, Outdoor Life magazine referred to Rattle Trap? as the Most Influential Fishing Lure of all time in their Hall of Fame fishing lure article. This lure produces sound that is nearly identical to the sound made by distressed baitfish, which leads to attracting predator fish and stimulating an aggressive feeding response.
Bill Lewis Rat-L-Trap 1/2 oz / Crawfish
Knowing is catching. That's what makes the Bill Lewis Precise Walleye Trolling Crankbait so deadly. It was designed and tested with legendary walleye trolling guru Mark Romanack, to give you a bait that puts the precision-trolling concept to work for you like no other bait can. This bait, known as the PWC, has a steeper dive curve than other banana-style minnowbaits. On 10-lb. mono with 100' of line out, it runs 25' deep; drop it back 200', and it will hit 33'.
Bill Lewis Precise Walleye Crank Lite | Chrome Shad | FishUSA
Bill 12MR600 Lewis 2.5 3/4 Oz 12' Blue Chartreuse Fishing Lure
LIFELIKE VIBRATIONS - Bill Lewis Rat-L-Trap lure produces sound that is nearly identical to the sound made by distressed bait fish, which leads to
Bill Lewis Lures Lifelike Vibrations Rat-L-Trap 1/2 OZ Lipless Crankbait Fishing Wobble Sinking Lure for Black Bass, Trout, Walleye, Pike, Salmon
Bill 12MR600 Lewis 2.5 3/4 Oz 12' Blue Chartreuse Fishing Lure
